When Thinking About Marketing Your ENT Practice, Consider This ….

Parents are increasingly researching allergy, audiology, sinus treatments and other otolaryngology services on the web. In the highly competitive and diverse ENT profession, marketing your ear, nose and throat health practice can be overwhelming. From single providers to group specialists, ENT medical practices grow by building and strengthening relationships with current patients; promoting profitable services to both current and potential patients having a solid presence online, where parents are increasing researching both treatment options and providers and maintaining a strong referral network.
 
Before using WRS Health Marketing Services, I had been working on our website myself… I knew web marketing was big and that we needed that sort of exposure, but being busy running the practice made it difficult for me to give it my full attention.”

Jahangir Sharifi, M.D., L.A. Sinus and Allergy Specialists, Los Angeles, CA
ENT Practice Marketing

A Custom Marketing Plan To Improve Your Bottom Line

ENT-Cloud helps clients achieve practice success through our multi-faceted, customized marketing and advertising process. We create a custom otolaryngology practice marketing plan to grow all your services, including:

  • Head and Neck Surgery, including Balloon Sinuplasty Marketing
  • Increase Practice Revenue
  • Allergist Marketing for Allergy Testing and Treatment Services
  • Hearing Services Marketing for Audiology and Hearing Aid Dispensing

How do we do it?

ENT Marketing Strategies

First, We Analyze Your Goals And Opportunities

We start by analyzing the goals of your ENT practice. This includes your personal goals, your professional goals, potential opportunities and weaknesses -and what your competition is doing.

Then We Develop and Execute Your Marketing Plan

Next, we develop a custom marketing plan for your ENT practice, designed to effectively communicate the value of your services. We create branded encounter notes, a website tailored to the specific head and neck services you offer, and we then we make sure current and prospective parents can easily find you across the web.

Our goal is to:

  • Increase Parent Referrals
  • Increase Practice Revenue
  • Increase Patient Retention Rates
  • Strengthen Patient Relationships
  • Increase Online Visibility
  • Manage Your Online Reputation
  • Increase 3rd Party Reviews on services like Yelp and Google+
  • Maximize ROI on Marketing Spend
ENT Reporting

Regular Progress Reporting

Everything is tied together with a comprehensive monthly report that tracks everything from website structure changes to your search engine optimization process. This lets use valuate performance and identify new opportunities going forward.

ENT-Cloud Marketing Services

Our staff is highly experienced with a unique expertise in marketing Otolaryngology practices and services. The services we offer include:

 

  • Online Reputation Management
  • Website Development
  • Search Engine Optimization (SEO)
  • Search Engine Marketing
  • Blogs & Social Media Strategies
  • Local Directory/Community Listing And Optimization
  • Customized Telephone On-Hold Messaging
  • Customized Waiting Room Presentation
  • Targeted Patient Messaging (email/SMS/Telephone)
  • Patient Online Reviews Cultivation and Management
  • Logo Creation and Branding Guidance
  • Practice Newsletter
  • Marketing Plan and Content Development for Vertical Services
  • Patient Referral Programs
  • Professional Referral Programs
  • Patient Re-activation Programs
  • In-Office Promotional Posters
Marketing services for Otolaryngologists

How Do Others See Your ENT Practice Online?

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